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DÜSSELDORF AIRPORT
FROM FRAGMENTED SOURCING TO ONE
CENTRAL MERCHANDISE HUB

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CLIENT BENEFIT
A centralized merchandise solution created a consistent DUS brand experience while streamlining procurement, reducing workload and delivering significant savings in time and cost.

CHALLENGE
Merchandise was sourced independently across different departments, resulting in inconsistent branding, fragmented procurement processes and unnecessary administrative effort and cost.

SOLUTION
A centralized merchandise concept was developed around a custom B2B/B2C webshop, bringing product development, sourcing, ordering and fulfillment together in one system while ensuring a consistent DUS brand presence across the entire collection.

SERVICES
Concept & Design | Product Development | Webshop Development | Procurement | Storage & Logistics | Customer Service

DÜSSELDORF AIRPORT:
ONE CENTRAL HUB FOR THE DUS BRAND

For Düsseldorf Airport, CAICON developed and operates the official DUS Shop at dus-shop.com. Every DUS-branded product now comes from one source, in one consistent brand look.

  • About 40 premium products: travel accessories, everyday companions, apparel
  • Five internal departments order for customer promotion, employee motivation, HR recruiting and lounge equipment
  • Fans and friends of DUS, including vacation travelers, buy online

DUS SHOP AT A GLANCE

   
Client Düsseldorf Airport (DUS), Germany
Live since Early 2026
Assortment About 40 premium products: travel accessories, everyday companions, apparel
B2B Five internal departments order for customer promotion, employee motivation, HR recruiting and lounge equipment
B2C Online sales to friends and fans of DUS, including vacation travelers
Shop dus-shop.com, developed and operated by CAICON